Free & Paid Social Media Analytics Tools for Music Artists/Musicians

Here are some free and paid social media analytics tools that can help you measure your performance, make informed decisions, and enhance your social media strategy:

1. SocialPilot: SocialPilot offers a range of analytics features, including detailed insights, reports, and recommendations. It helps you track your social media marketing performance and compare features across different platforms. You can explore their free and paid options to find the best fit for your needs.
2. Sprout Social: Sprout Social is a comprehensive tool that combines social media management and monitoring. It offers cross-channel social listening, allowing you to analyze topics, hashtags, and keywords. You can track your content performance across various social networks through visual and intuitive reports. Features include analyzing paid campaign performance, group reports for social media profiles, and team performance insights. Pricing starts at $249 per month, and there’s a 30-day free trial¹.
3. Hootsuite: Hootsuite is an all-in-one solution for social media management, listening, publishing, and analytics. It helps you identify effective content, increase post reach, optimize ads, and collaborate with your social media team. With in-depth analytics, you gain a clear understanding of your performance across all platforms. Customize reports by choosing from over 200 metrics and export them in PDF, Excel, or PowerPoint formats¹.
4. Agorapulse: Agorapulse is another powerful social media analytics tool. It provides both free and paid options, allowing you to analyze your content performance, engagement metrics, and audience insights. With Agorapulse, you can make data-driven decisions to enhance your social media strategy¹.
5. Zoho Social: Zoho Social offers analytics features to measure your social media success. It provides data on engagement, reach, and audience demographics. You can track your performance across various platforms and optimize your content accordingly².
6. Sendible: Sendible is a comprehensive social media management tool that includes analytics capabilities. It allows you to monitor your brand’s performance, track mentions, and analyze campaign results. Their free trial lets you explore the features before committing to a plan².
7. Keyhole: Keyhole specializes in real-time hashtag tracking and social media analytics. It helps you understand trending topics, track brand mentions, and measure campaign effectiveness. You can start with their free trial to see if it aligns with your requirements².